Project: Transforming Mabena & Zangwa Investment Holding’s Visual Identity.
Challenge: Mabena & Zangwa Investment Holdings approached me with a logo and branding that no longer reflected their company’s growth and evolution. The original logo (shown below) felt outdated and lacked the sophistication and memorability they desired.
Solution: My goal was to create a fresh and modern logo that captured the essence of the Mabena & Zangwa Investment Holdings brand while remaining versatile and timeless.
Key Design Elements:
- Simplified typeface: The new logo utilises a clean and modern font to enhance readability and professionalism.
Impact: The new logo has been met with overwhelmingly positive feedback. It has successfully repositioned the company as a leader in their industry, and it has boosted brand recognition and customer engagement.
The logo redesign was just the beginning. I also created a cohesive brand identity for Mabena & Zangwa Investment Holdings, including:
- Matching letterhead:
- Updated company profile: The revised profile communicates Mabena & Zangwa Investment Holdings’ mission, values, and vision.
By crafting a consistent and impactful brand identity, I have empowered Mabena & Zangwa Investment Holdings to effectively communicate their message and stand out in their competitive market.
This project was a rewarding experience, and I am proud to have helped Mabena & Zangwa Investment Holdings embark on a new chapter of their brand journey.